Tuesday, November 1, 2011

Milestones Jewelry and Apparel - Growing like a weed!

Starting a New Business is an exciting and scaring adventure. When we launched this business we had no idea how fast it would grow and how many people's lives we would touch. The Growth has been so gratifying and still scary. We continue to reinvest everything back into our business. We have learned so very much and continue learning every day. Custom Silver Casting has become a big part of our business. Our goal is to eventually have most of our Silver to be Custom designed by us and produced exclusively for Milestones Jewelry.  We want to offer you items that can not be found anywhere else. We are also buying an Engraving machine that is Awesome, it will do logo's, Vector art and enable us to customize pieces for you at a very reasonable price.
I mentioned in my last post that a big announcement will be made in January 2012 that I think you all will be as excited about as we are.  There are so many things on the Horizon that we will soon be announcing all to be able to offer you, our customers the best products at the best prices.   
On a personal note; I continue to struggle with my marathon training for the ING Miami Marathon on January 29th. Some weeks are great and others...well, not so much. I have a half marathon this weekend and I'm a bit nervous about it because it is a very Challenging course, lots of hills and a real Killer in the last mile. But I love challenges so I'll let you know how I do.   
We continue to add lots of new products to our website so check back often. Our line of Apparel is growing as well as the popularity of our Sporty Bands. (headbands that look great and don't slip off) Check them out if you have not done so.
Well, I hope to see you all at one of many upcoming Expos. Check our calendar and please stop by our booth and say Hello!
Until next time.....
Melody  

Sunday, October 9, 2011

Living Life at Race Pace!

WOW, My blog!! I had almost forgotten how to access it. It's been so long since I've made a post. That's good news and bad news. We've been so busy that I've barely had a moment to breathe. My training has suffered more than anything. But I guess we have to make choices, there are only so many hours in a day.
So since I last checked in we've been to New Jersey twice, Philly, Columbia Maryland, D.C., Nashville and Lake Lanier Island (near Atlanta, GA.) All for Triathlon Expos with the exception of Nashville which was the Women's half Marathon. Too many hours in the car. But all the Expos were great and very successful for Milestones Jewelry.

When I started this Blog it was to be about my Journey of starting a new business. I've strayed quite a bit away from that and unfortunately not recorded many things I wish I had. But the bottom line is that we are growing leaps and bounds.  As they say "You've come a long way Baby!" Especially since our first event with one little table and our yellow table cloth, no logos, no signs, no tents, no grid walls, no displays, etc. 
We now have a Fantastic Set up with two tents, Logo'd table clothes, Banners and signs, Awesome Displays, a full line of Apparel, Sporty Bands, Our own Custom Cast Silver and Pewter designed Jewelry, and we continue to grow. Our website has been redesigned and is being Optimized to create  a higher placement on all search engines; resulting in higher Internet sales for us. We have also built a great data base of core customers.  We can now communicate with over 7,000 Runners and Triathletes.

It never ceases to amaze me, the stories I hear, the people I meet at expos and through the website, on the phone and emails. They all inspire me and make me proud to have a business that touches so many people's lives. 
 
We are working with Leukemia & Lymphoma Society to set up a category on our website for a special Line of Jewelry where all purchases will have a percentage donated to LLS. We are working with several other organizations to do the same thing. Many of you know that I ran my first Marathon 6 years ago for LLS with Team in Training, so they will always hold a special place in my heart.    

We are also currently working on several custom Sterling Silver pieces for two different Triathlon clubs and have tons of inquires from Race Directors and Organizations for us to create custom pieces for them.

We are also buying an Engraving machine! YEAH!!! We currently have to send all our engraved pieces to a third party and this will allow us to create some awesome Customized pieces and we hope to be able to bring the engraver to events where we can do custom engraving right on the spot!!

We are also working on a HUGE (Secret) project that I can not currently talk about. But believe me it will take this business to the next level and I think all our customers will LOVE IT!! Stayed tuned for the big announcement!! 

Another big change.....We have purchased a home in St. Petersburg, FL which will allow us to spend Winters in Florida and Summers in  North Carolina. The best of both Worlds.   
So times are a changing!! I just hope I can keep up.

I'm in the second week of my 18 week Marathon Journey to Miami, FL on Jan. 29th. So I'll try my best to balance all that's on my plate!!

Thank you again to my friends and Family who have always believed in me and supported even my craziest ventures. And to all my customers, many whom have become my friends.
It's so wonderful to have your work be your passion!!
And I leave you with this:
"Don't ask yourself what the world needs; ask yourself what makes you come alive. And then go and do that. Because what the world needs is people who have come alive. ~Attributed to Howard Thurman